Privacy Policy

Privacy policy checklist

1. Introduction to Our Privacy Commitment

At Awful Cloth, located at 231 Front St, Brooklyn, NY 11201, we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website www.awfulclothstore.com.

Led by Scott Meyers, our team ensures that transparency is at the heart of our digital operations. By using our store, you agree to the practices described in this policy. We recommend reading this alongside our Shipping Policy to understand our full business transparency.

2. Information We Collect from You

As part of our commitment to a professional shopping experience, we collect several types of information to serve you better:

  • Personal Identity Data: Includes your name, date of birth (where applicable), and billing/shipping addresses.
  • Contact Data: Includes your email address (e.g., for sending order updates) and your phone number (+1 347-694-8510).
  • Financial Data: While we do not store full credit card numbers, we collect data necessary to process payments.
  • Technical Data: Includes your IP address, browser type, and time zone settings used to access our clothing store.

3. How We Use Your Personal Data

We only use your data when the law allows us to. Most commonly, we use your information for:

  1. Order Fulfillment: To process and deliver your apparel orders according to our Return & Refund Policy terms.
  2. Communication: To provide you with updates about your shipment or respond to your inquiries via [email protected].
  3. Site Improvement: To optimize our website layout and product offerings based on how you interact with our shop.
  4. Security: To prevent fraudulent transactions and maintain a high-trust environment for all Brooklyn fashion lovers.

4. Secure Payment Processing via PayPal

Security is a cornerstone of the Awful Cloth brand. All financial transactions on our website are handled through PayPal, a world-leading secure payment gateway.

Under this Privacy Policy, we do not store your sensitive financial information on our own servers. When you checkout, your data is encrypted and handled by PayPal’s secure infrastructure. This ensures that your purchase of our high-quality gear is 100% protected against unauthorized access.

5. Cookies and Tracking Technologies

Our Privacy Policy covers the use of “cookies”—small files stored on your device that help us recognize you on future visits. We use cookies to:

  • Keep track of items in your shopping cart.
  • Understand your preferences based on previous or current site activity.
  • Gather aggregate data about site traffic so we can offer better experiences in the future.

You can choose to turn off cookies through your browser settings, but it may affect the functionality of our eCommerce features.

6. Data Retention and Security Measures

We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

We have implemented appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way. Access to your personal data is limited to Scott Meyers and authorized employees who have a business need to know.

As a customer of Awful Cloth Store, you have rights under various privacy laws (including CCPA for California residents). You have the right to:

  • Request access to your personal data.
  • Request correction of any inaccurate data we hold.
  • Request erasure of your personal data when it is no longer needed.
  • Object to processing of your data for direct marketing purposes.

To exercise any of these rights, please contact us at our official support email.

Our website may include links to third-party websites, plug-ins, or applications (such as our Facebook, Instagram, or TikTok profiles). Clicking on those links may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements.

We highly encourage you to read the privacy notice of every website you visit. For more information on how we handle our logistics and physical deliveries, please check our internal Shipping Policy.

9. Contact Information for Scott Meyers

If you have any questions about this Privacy Policy or our data protection practices, please do not hesitate to reach out to our dedicated team. We value your trust as much as your style.

  • Business Name: Awful Cloth
  • Operator: Scott Meyers
  • Store Address: 231 Front St, Brooklyn, NY 11201, USA
  • Support Email: [email protected]
  • Phone Number: +1 347-694-8510
  • Business Hours: 8:30 AM – 5:00 PM (Monday – Friday)